Peterborough, ON – The Peterborough Petes have reached an agreement with Signarama/Fully Promoted Peterborough, to build and install a state of the art video board at the Peterborough Memorial Centre this summer.
The fully-digital video board will be installed in time for the 2021-22 home opener on Thursday, October 14. Leading among the Ontario Hockey League, the PMC video board will feature the highest resolution screens and futuristic front -and back- end software and hardware to provide a revolutionized fan experience.
The new centre-hung video board will consist of four large, widescreen digital displays with the league’s best resolution. Below the main screens will be a fully digital dynamic LED ring to further enhance the in-game experience. The existing video board’s digital screens and traditional score clocks will be repurposed over the coming years.
Petes President Dave Pogue noted that, “We’re thrilled to see this project come to life as the Petes continue to work toward providing our fans, and the entire community of Peterborough, with a league-leading experience. Fans are already showing their eagerness to return to the rink this fall, and this project represents a strategic investment that will elevate game night at the PMC to new heights.”
Existing Peterborough Petes corporate partners will have the first opportunity to use the video board for marketing and promotions. Petes and Signarama/Fully Promoted staff are already working on designing videos and other content for fans to enjoy at each home game. Businesses who would like to explore opportunities to partner with the Petes can contact Petes Director of Sales, Eric Ebenbauer, at eebenbauer@gopetesgo.com.
“In my 12 years of working in hockey I’ve never seen a corporate partner step up the way Signarama/Fully Promoted did this past spring,” explained Ebenbauer. “This project wouldn’t have been possible without the incredible effort put in by Morgan, Marty, and the rest of the Signarama team.”
“This video board will be like nothing ever seen before in Peterborough,” added Signarama/Fully Promoted Peterborough CEO Morgan Smith. “My staff and I attend every Petes game, and when the opportunity to work on this project arose, we jumped at the chance to provide our services and give fans and partners at the PMC – like ourselves – the best and most advanced experience in the province.”
The project will be financed by the Petes. Much like with other building improvement initiatives paid for by the team in the past, including the Family Zone seat upgrades, all PMC tenants will have the opportunity to use the video board.
“This is an exciting announcement for anyone who uses the PMC,” noted PMC Facility Manager Jeremy Giles. “All of our tenants, user groups and fans now have one more reason to get excited about returning to Peterborough’s premier sport and entertainment facility. This board is a real win-win situation and I’d like to thank the Peterborough Petes for being the driving force behind making it happen.”
In an upcoming City Council General Committee meeting, city administrative staff will make a recommendation to Councillors to reallocate funds to this project from a pool of money already budgeted for work on the existing video board in 2021.
More information, including digital project renderings and promotional material will be released in the coming months.
For more information visit gopetesgo.com.
